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Connections Recruitment
Published
23 January 2025
Location
Manchester, United Kingdom
Category
Job Type

Description

Are you an experienced Product Marketing Manager or a talented marketing professional ready to take the next step in your career?

We're looking for someone to help drive the success of innovative platforms and services, working with a leading organisation that values creativity and collaboration.

What You’ll Be Doing:

  • Become a subject matter expert on the organisation’s products and services.
  • Collaborate with senior leadership to create and deliver compelling marketing strategies that drive user engagement and brand awareness.
  • Work with internal marketing teams and digital agencies on campaigns across paid media, SEO, email, and social media to enhance visibility and user adoption.
  • Partner with the innovations team to highlight new platform features and improvements, keeping current users engaged and attracting new audiences.
  • Ensure maximum visibility for key products at regional and national events by collaborating with the events team.
  • Conduct competitor analysis and leverage research to improve the value proposition and stay ahead of market trends.
  • Write and produce engaging content for email, social media, and website platforms.
  • Use marketing automation tools to optimise user journeys, enhance conversion rates, and boost revenue.
  • Work with designers to create compelling marketing materials and maintain website content to ensure messaging remains fresh and impactful.
  • Monitor and evaluate the effectiveness of marketing initiatives, sharing insights and best practices with the team.

What We’re Looking For:

  • Previous product marketing experience is a plus but not essential.
  • A strong understanding of core marketing competencies and practices.
  • Excellent communication and relationship-building skills.
  • Experience across email, social media, and paid media campaigns.
  • Confidence with marketing automation tools (desirable but not required).
  • Self-motivated with the ability to prioritise tasks, meet deadlines, and deliver high-quality results.
  • A team player who thrives in collaborative environments.

Why Join?

  • Be part of an innovative organisation that values creativity and growth.
  • Hybrid working with a fantastic Manchester base (4 days home based with flexiblity on start time) 
  • Opportunity to shape and lead the marketing strategies of exciting products and services.
Apply
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